As one of the world's largest communications companies, Verizon faced the challenge of analyzing all the video viewership data from its 6+ Million viewers to assess a variety of metrics like viewing patterns, popular channels, popular programs, prime time viewership, VOD / DVR consumption etc. Queries would often take hours or even days to run and more to evaluate, resulting in the company only running the analysis periodically. This led to lag times in Verizon's ability to respond to network, content, customer and company problems. Using Kyvos, Verizon was able to build a BI Consumption Layer that helped them analyze this massive data in its entirety, with the ability to slice and dice and drill down to the lowest levels of granularity, with instantaneous response times. Analysis across mediums, viewers, geographies and diagnostics have enabled Verizon to get faster, deeper insights at a more granular level, and optimize their engagement with partners and customers.